Browsing All posts tagged under »Twitter«

Advice for Presenters and Attendees of Procurement Webinars by Kelly Barner

April 9, 2014


In a recent post on her Remarkable Leader blog, Roz Usheroff wrote about the importance of being likeable and effective as a virtual speaker. In addition to being a popular and cost effective means of reaching an audience, webinars are convenient ways of capturing content that can be made available on an ongoing basis to […]

Procurement in Your App Store by Kelly Barner

March 20, 2013


As procurement professionals make increasing use of social media and online collaboration, the associations we belong to are doing the same. Search for procurement in your Apple or Android App Store and you’ll come up with more results than you might expect. Some of the best uses of the app format are companions to the […]

Who owns the supplier relationship . . . the company or the buyer?

December 5, 2012


A recent story concerning the ownership of Twitter followers for a company account raises an interesting question about supplier relationships.  Added emphasis on the word “relationships.” The PI Window on Business post “Who really owns your Twitter followers?,” talked about the case between Noah Kravitz and PhoneDog in which Kravitz (the employee) was sued by his […]

Socialized Purchasing (Part 2): Calculating the true value of the virtual world

July 27, 2011


Brands mature to social easily measure efforts within a larger digital marketing dashboard as they natively understand how social, web, sales and marketing analytics work together. They focus less on the fuzzy and less actionable details within platforms they don’t control and instead measure the critical few. Brands immature in social think measurement is difficult […]

Twittering Money Away: API Service Review of Twitter Counter

May 18, 2010


Under the headline from their “Featured” web page, Twitter Counter boldly states “Become a featured user and gain more followers.” An interesting proposition to be certain, especially as I am always looking to expand the size and reach of my collective social network which at this time includes the PI Window on Business and Procurement […]

Does Ning CEO Rosenthal Announcement Mark the Beginning of the End of Our Social Networking Free Ride?

April 17, 2010


so I’ve come here to give you a hand and lead you into the promised land so… come on and take a free ride [free ride!] Lyrics from the song Free Ride by Edgar Winter Group Denise, a member of my Facebook community shared a link earlier today regarding a major announcement from Ning’s new […]

Pepsi’s Sugar, Childhood Obesity and Twitter’s Swiss Cheese

January 20, 2010


Pepsi’s recent announcement that they were re-introducing the “throwback” recipe for both their flagship and Mountain Dew brands which replaces the “high-fructose corn syrup” or “HFCS,” is interesting especially given the suggestion that sugar is now a cheaper option. From a supply chain perspective is it in fact cheaper and, what are the implications for […]

Book Excerpt: What Are You Waiting For? (So Act Already)

January 7, 2010


As the release date for my new book in which I examine “The Unsociable Business of Social Networks” through the vantage point of the So Act Network quickly approaches, I thought that I would provide you with a brief excerpt from Chapter 5 titled “The Company You Keep . . .” Once again, the book […]

The Social Network with a Social Conscience

October 29, 2009


As social media veterans and thought leaders have noted, the impact of emerging platforms such as the Twitters and Facebooks extends well beyond the ability to simply connect and exchange information about favorite movies and what someone had for dinner. There is a growing realization within these mediums that social networks can be an instrument […]


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